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Bennett Winch SC Holdall

Win a brand new Rolex Submariner watch

23 March, 2023

A Dutch start-up, The Premium Time Company, is offering a new Rolex Submariner wristwatch as a prize on their website.

Rolex Submariner competition

The prize is the latest model of the iconic Submariner range that has been worn in many Bond films. Sean Connery as James Bond was the first to wear a Rolex Submariner in the early Bond films Goldfinger and Thunderball for example. George Lazenby wore a Rolex Chronograph 6238, but both Roger Moore and Timothy Dalton once again wore Rolex Submariner watches in some of their Bond films.

Chances to win the Rolex are improved by low-maximum entries (anywhere from 600 - 3000 max entrants) on a weekly and monthly basis. The regular online competitions offer brand-new Rolex watches carefully sourced on the grey market for the winners.

This month you can win a 2022 Rolex Submariner Date 126610LN-0001 watch with a market value of approximately €15,000 / $16,000.

win a 2022 Rolex Submariner

There are only 7 days left to enter, so make sure to get your entry tickets on the Premium Time Company website and participate in the online challenge for your chance to win.

Rolex doesn’t release official production figures, but it is estimated that the company currently produces up to around a million timepieces a year.

Despite that impressive number the Swiss-made watches are in huge demand, so acquiring one from an Official Dealer is currently an almost impossible task with waiting lists running anywhere from two to five years plus.

The iconic brand has enjoyed consistent demand for many years, but recent events such as the COVID pandemic have pushed demand into the stratosphere. The perfect storm of reduced production, combined with bored at-home investors looking for somewhere to invest their cash led to a boom in sales for new and pre-owned luxury timepieces.

Rolex Submariner wrist

This trust in Rolexes as an investment is solid, the watches having outperformed gold, stocks and real estate for the last decade according to a recent analysis by US dealer Bob’s Watches.

Rolex is rolling out a new $1.1 billion production facility, expected to launch in 2029 to meet the demand. Added to this a further three new temporary production facilities in Switzerland to keep customers happy in the meantime, with timepieces expected to roll off the production line as early as 2025.

The Premium Time Company is hoping to ease the pain for a lucky few and place some Rolexes in the hands of the public by offering skill-based online competitions.

Expect to see the most sought-after steel models, including the iconic Submariner, GMT-Master and Daytona making appearances.

Enter now

Make sure to enter before 31 March 2023, for your chance to win this Submariner.

Tickets are available for €14.99 (around $16), you can buy more than one ticket (maximum 50) to increase your chances. The competition is open to all entrants over the age of 18 years, from all countries.

win a Rolex Submariner watch

Note that The Premium Time Company is not a lottery, but a competition with a skill-based element. Every competition offered by The Premium Time Company will include a skill-based question, focused on the world of watches. Only entries that answer this question correctly will be submitted to the final draw of the competition. The Rolex Submariner and a Rolex GMT competition are the first two competitions of the company. Luxury gear website Uncrate recently featured the Premium Time Company on their website.

Buy tickets and enter on The Premium Time Company website

Follow The Premium Time Company on Instagram


George Lazenby also had a Submariner 5513 in OHMSS. Only Timothy Dalton had a Submariner Date however.
i hope i'm one of the winner of that watches
Always wanted this watch
I’m a 62 year old man my dream is to own a Rolex watch in my lifetime
I would like to win a new Rolex is a Great watch
This is definitely one of the most beautiful time pieces I have had the pleasure of seeing, thank you very much for this opportunity, it magnificently beautiful and once again, Thanks for the opportunity!
Beautiful rugged watch. Classic.
I love the watch and the lifestyle
Would love to win this!

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Connolly x 007