Geo. F. Trumper Eucris

Geo. F. Trumper Eucris in the black glass bottle with crown top
Geo. F. Trumper Eucris in the black glass bottle with crown top
photo © Bond Lifestyle
photo © Geo. F. Trumper
Other products in Trumper's Eucris range include a shaving bowl, bottle of hairdressing and shower gel.
photo © Geo. F. Trumper

photo © Geo. F. Trumper
Trumper's Curzon Street premises, circa 1950's, the same time that Ian Fleming frequented the barbershop
photo © Geo. F. Trumper

In the James Bond novel On Her Majesty’s Secret Service, Ian Fleming mentions Eucris, a fragrance by Geo. F. Trumper, the gentleman's barbers and perfumers of London.

Trumper is mentioned when Bond visits Marc-Ange Draco in Marseille and finds Eucris in his bathroom.

"Bond thought it time to make some show of independence. He said firmly, 'Un moment, je vous en prie,' and went into the bathroom and cleaned himself up - amused to notice that the soap was that most English of soaps, Pears Transparent, and that there was a bottle of Mr Trumper's 'Eucris' beside the very masculine brush and comb by Kent. Marc-Ange was indeed making his English guest feel at home!"
- Ian Fleming, On Her Majesty's Secret Service, 1963

Fleming was very familiar with Trumper’s. It is said that Ian Fleming himself was one of many British security intelligence agents that frequented the Curzon Street barbershop, since the British secret service was located on the same street.

Eucris is one of Trumper’s own fragrances. The Eucris Eau de Toilette for men in unique black bottle with crown top is still produced today, virtually unchanged. Available in a 100ml bottle at one of the Trumper shops in London, or at the Geo. F. Trumper website, or on Amazon.com and Amazon.co.uk.

Also available is a plastic bottle of Eucris Hairdressing in 100ml, 200ml and 500ml sizes, a bath and shower gel, deodorant stick and shaving soap in wooden bowl, all in the same Eucris fragrance. All products are available online at the Trumper website, Amazon.com and Amazon.co.uk.

Geo. F. Trumper
Geo. F. Trumper is a barbershop that also sells its own brand of shaving equipment, aftershaves and colognes as well as a small range of cufflinks and ties, umbrellas, canes and leather goods.

Trumper was founded in the late 19th century on 9 Curzon Street, Mayfair, London, a shop that still exists today. In the 1940s, a second location was added on the famous Jermyn Street, St James’s. That store recently moved to Duke of York Street, just off Jermyn Street.

It is said that Ian Fleming himself was one of many British security intelligence agents that frequented the Curzon Street barbershop, since the British secret service was located on the same street.

Pears Soap
One of the other products mentioned in the same paragraph as Eucris, is Pears Transparent Soap, a brand founded in 1806. Pears soap was quite a unique soap, produced by Andrew Pears in a factory just off Oxford Street, London. The Pears Transparent Soap was the first mass-market transparent (translucent) soap and is still produced today although since 2009, the way it is made has completely changed. So if you want to wash like Bond, you would need to find a 'New Old Stock' to get the 'real' Pears soap as mentioned by Fleming.

Kent Brush and Comb
Kent is another British heritage brand, a family business, producing handmade brushes since 1777. The company is still around today, with brushes and combs available on their website and in stores around the UK.

Product Code: 
ac059

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Comments

Yes, but the Eoucris Fleming referred to was Eucris hairdressing, a long established product scented with violets. Trumper's Eucris Eau de Toilette is something else entirely, with a completely different scent. It was introduced comparatively recently - perhaps in the 1980s or '90s, long after Fleming's time. Best wishes, David Salter.

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